On Friday 13th, Massimo Roj, CEO of Progetto CMR, will be amongst the guest speakers of the coming 66th edition of Sia Guest Rimini, the annual meeting dedicated to both national and international hotel sector.
His speech, “Architecture as incentive to renovate and innovate hotels”, will focus on the relationship between architecture and innovation in the hospitality sector, through a series of case studies which show how to turn the enormous potential of Italian hotels into reality – from requalification of existing buildings to smart solutions to meet the requirements of the contemporary traveller.
For more information on the event: http://www.siaguest.it/eventi/seminari-e-conferenze/le-arene/e5457824/l-architettura-come-leva-per-r-innovare-il-sistema-alberghiero.html
